What's Your #Ish?

Being Jewish means something different to everyone. That's the idea behind a newly launched social media campaign called, "What's Your #Ish?" The basic gist is to learn and share how Jews define their Jewish identity and culture.

Whatever being Jewish means to you is your #ish. We invite you to post an "#ish" through Facebook or Twitter and using the "#ish" and "@yldseattle" in your post or tweet. For every #ish that is posted, 25 cents will be donated to the #ish fund at the Jewish Federations of North America.

Any post with #ish will appear on www.WhatsYourIsh.com where you can find #ishes from the Sklar Brothers, Joey Slotnick and other Jewish celebrities; help decide how to distribute the #ish fund; and explore others' #ishes. Check out local #ishes at www.JewishInSeattle.org/WhatsYourIsh.

Read the article in The New York Times about the campaign as well.